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Consumer

Finding new ways to bring lasting value to people.

Overview

Roblox. Discord. Instagram. LinkedIn. Facebook. These are just a few of the iconic companies Greylock backed in their early days, and today we’re no less excited about the future of the rapidly changing consumer tech space. With AI poised to unlock new experiences in everything from social, media, and entertainment to health and wellness, we’ll see a plethora of AI-native consumer products offering innovative solutions and enduring value in ways that previously seemed impossible. We’re seeking founders with a bold vision of what’s missing in the world and a clear perspective about why it needs to exist.

jason citron
Jason Citron // Discord

Your Place to Talk

CEO and Co-founder Jason Citron and his team started their company, Hammer & Chisel in 2012. They were building Fates Forever, a MOBA game for tablets, and were increasingly frustrated by the products they were using to chat while playing their favorite PC games. So in 2015, Jason and Stan Vishnevskiy launched Discord, a communications platform that helps friends come together around the games they love, and it saw immediate adoption and growth. Greylock partnered with Discord in 2016, and today the company has more than millions of monthly active users, with billions of messages sent each day.

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Reid Hoffman Domain Image 2024
Reid Hoffman // LinkedIn

The Professional Social Network

In 2003, Reid Hoffman co-founded LinkedIn with the purpose of helping the world’s professionals to be more productive and successful, and to transform the way companies hire, learn, market and sell. Greylock partnered with LinkedIn in 2004, when the company had fewer than 1 million members. LinkedIn went public in 2011 (Nasdaq: LI) and in 2016, the company was acquired by Microsoft for $26.5 billion. Today, LinkedIn has more than 930 million members in more than 200 countries and territories around the world.

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Nirav Tolia
Nirav Tolia // Nextdoor

The Neighborhood Hub

Co-founders Nirav Tolia, Sarah Leary, and Prakash Janakiraman founded Nextdoor after seeing research that many people do not know their neighbors by name. They sought out to build a neighborhood hub that would cultivate a kinder world where everyone has a neighborhood they can rely on. In 2011, Greylock partnered with Nextdoor, and in 2018, Sarah Friar was appointed CEO. The company went public in 2021 (NYSE: KIND) and today, Nextdoor is the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services in many countries around the world.

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Discord Logo

Your place to talk.

Founder Jason Citron and his team started their company, Hammer & Chisel in 2012. They were building Fates Forever, a new MOBA game for tablets, and were increasingly frustrated by the products they were using to chat while playing their favorite PC games. So in 2015 Jason and Stan Vishnevskiy launched Discord, a communications platform that helps friends come together around the games they love, and it saw immediate adoption and growth. Greylock partnered with Discord in 2016, and today the company has more than 56M monthly active users, with more than 1B messages sent each day.

DOMAIN

Consumer, Marketplace & Commerce

FIRST PARTNERED

Series D

CURRENT STATUS

Active

INVESTORS

Josh Elman, David Sze

LEADERSHIP

Jason Citron, CEO & Founder

HQ

San Francisco, CA | USA

linkedin logo

The world’s leading social network.

With millions of jobs on LinkedIn, find one meant for you.
Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful. With more than 675+ million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world’s largest professional network and leads a diversified business with revenues from membership subscriptions, advertising sales and recruitment solutions. In December 2016, Microsoft completed its acquisition of LinkedIn, bringing together the world’s leading professional cloud and the world’s leading professional network.

DOMAIN

Consumer

FIRST PARTNERED

Series B

CURRENT STATUS

Acquired

INVESTORS

David Sze

LEADERSHIP

Jeff Weiner, CEO

Reid Hoffman, Founder

Allen Blue, Co-Founder

Konstantin Guericke, Co-Founder

Eric Ly, Co-Founder

Jean-Luc Vaillant, Co-Founder

HQ

Sunnyvale, CA | USA

Nextdoor Logo

Private social network for your neighborhood.

Nextdoor is the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services. Nextdoor’s purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on. Neighbors rely on Nextdoor in the United States, the United Kingdom, Germany, France, the Netherlands, Italy, Spain, Sweden, Denmark, Australia, and Canada.

DOMAIN

Consumer

FIRST PARTNERED

Series C

CURRENT STATUS

Public

INVESTORS

David Sze

LEADERSHIP

Nirav Tolia, Founder and CEO

HQ

San Francisco, CA | USA

Social Networks

Connecting people with common interests and each other.

Discord Logo

Your place to talk.

Founder Jason Citron and his team started their company, Hammer & Chisel in 2012. They were building Fates Forever, a new MOBA game for tablets, and were increasingly frustrated by the products they were using to chat while playing their favorite PC games. So in 2015 Jason and Stan Vishnevskiy launched Discord, a communications platform that helps friends come together around the games they love, and it saw immediate adoption and growth. Greylock partnered with Discord in 2016, and today the company has more than 56M monthly active users, with more than 1B messages sent each day.

DOMAIN

Consumer, Marketplace & Commerce

FIRST PARTNERED

Series D

CURRENT STATUS

Active

INVESTORS

Josh Elman, David Sze

LEADERSHIP

Jason Citron, CEO & Founder

HQ

San Francisco, CA | USA

facebook logo

The world’s leading social network.

Facebook is an online social networking service that allows its users to connect with friends and family as well as make new connections. It provides its users with the ability to create a profile, update information, add images, send friend requests, and accept requests from other users. Its features include status update, photo tagging and sharing, and more.

DOMAIN

Consumer

FIRST PARTNERED

Series B

CURRENT STATUS

Public

INVESTORS

David Sze

LEADERSHIP

Mark Zuckerberg, CEO & Founder

Sheryl Sandberg, COO

HQ

Menlo Park, CA | USA

instagram logo
DOMAIN

Consumer

FIRST PARTNERED

Series B

CURRENT STATUS

Acquired

INVESTORS

John Lilly

LEADERSHIP

Kevin Systrom, CEO & Co-Founder

Mike Krieger, Co-Founder

HQ

Menlo Park, CA | USA

linkedin logo

The world’s leading social network.

With millions of jobs on LinkedIn, find one meant for you.
Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful. With more than 675+ million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world’s largest professional network and leads a diversified business with revenues from membership subscriptions, advertising sales and recruitment solutions. In December 2016, Microsoft completed its acquisition of LinkedIn, bringing together the world’s leading professional cloud and the world’s leading professional network.

DOMAIN

Consumer

FIRST PARTNERED

Series B

CURRENT STATUS

Acquired

INVESTORS

David Sze

LEADERSHIP

Jeff Weiner, CEO

Reid Hoffman, Founder

Allen Blue, Co-Founder

Konstantin Guericke, Co-Founder

Eric Ly, Co-Founder

Jean-Luc Vaillant, Co-Founder

HQ

Sunnyvale, CA | USA

musically logo

Instant music video.

DOMAIN

Consumer

FIRST PARTNERED

Series A

CURRENT STATUS

Acquired

INVESTORS

Josh Elman, David Sze

LEADERSHIP

Alex Zhu, CEO & Co-Founder

HQ

Shanghai | China

Nextdoor Logo

Private social network for your neighborhood.

Nextdoor is the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services. Nextdoor’s purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on. Neighbors rely on Nextdoor in the United States, the United Kingdom, Germany, France, the Netherlands, Italy, Spain, Sweden, Denmark, Australia, and Canada.

DOMAIN

Consumer

FIRST PARTNERED

Series C

CURRENT STATUS

Public

INVESTORS

David Sze

LEADERSHIP

Nirav Tolia, Founder and CEO

HQ

San Francisco, CA | USA

roblox logo

Next generation entertainment platform.

Roblox’s mission is to bring the world together through play. We enable anyone to imagine, create, and have fun with friends as they explore millions of immersive 3D experiences, all built by a global community of developers.

DOMAIN

Consumer, Marketplace & Commerce

FIRST PARTNERED

Series F

CURRENT STATUS

Public

INVESTORS

Seth Rosenberg, David Sze

LEADERSHIP

David Baszucki, CEO & Co-Founder

HQ

San Mateo, CA | USA

Creator Platforms

Empowering content management, sharing and monetization through dynamic networks.

magic eden logo

Home to the next generation of digital creators.

Magic Eden is the #1 NFT marketplace on Solana. Our mission is to be the destination for discovering, trading, and creating NFTs. In its first two months since launch, Magic Eden has done ~$200M in trading volume to become the dominant NFT platform on Solana.

DOMAIN

Fintech & Crypto, Marketplace & Commerce

FIRST PARTNERED

Series A

CURRENT STATUS

Active

INVESTORS

Mike Duboe, Christine Kim

LEADERSHIP

Zhouxun Yin, Co-Founder

Jack Lu, Co-Founder

HQ

Mountain View, CA | USA

pinata logo

Your Home for NFT Media.

Pinata’s mission is to help creators provide an experience worth paying for.

DOMAIN

Fintech & Crypto, SaaS

FIRST PARTNERED

Seed

CURRENT STATUS

Active

INVESTORS

Mike Duboe, Christine Kim

LEADERSHIP

Kyle Tut, CEO

Matt Ober, CTO

Investors

Reid Hoffman

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Jacob Andreou

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Mike Duboe

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Seth Rosenberg

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Christine Kim

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In the News

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Friends, Not Followers

Our Investment in Lapse

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Tech to Reflect the World

Nextdoor's Global Perspective to Build Local Communities

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Growing Consumer Brands That Endure

Moiz Ali, Founder Native Co. & Nik Sharma, CEO Sharma Brands

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Learn more about open roles at Greylock-backed consumer companies.

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